ECR Award 2019

Press releases | | CH Pfäffikon

Every year, the ECR Award is presented to active co-operations which have shown real focus on customer service. The ECR's Businessperson of the Year is Franz-Friedrich Müller, President of the Administrative Board at MARKANT.

Franz-Friedrich Müller, long-time Managing Director of MARKANT AG, had already introduced the central article database to commercial cooperation in 1998, laying the foundation for a digital, efficient and cooperative management of trade item master data together with MARKANT's retail partners. "Franz-Friedrich Müller lives ECR ideas to the full," the jury said in their statement.

The architects of the award ceremony are also pioneers of Efficient Consumer Response: GS1 Germany presents the ECR Award as the driving force behind the German ECR-Initiative, together with a high-calibre jury of numerous business representatives from trade, industry, science and the press.

The sector organisation GS1 Germany presented the ECR Award for the 17th time this year

ECR Award 2019